Tuesday, March 24, 2015

#6 Fashion Presentation



#6 New Fashion Presentations

Once was a day in the fashion industry where the catwalk was the only form of appealing to the press, buyers, and fashionistas everywhere ...

However, NOW the fashion industry has embraced technology and is adapting to all of the benefits it brings when expressing creativity within a presentation.

Some of the new forms of presentations used by industry professionals include:
  • Prezi
  • Google Drive
  • Slides
These three software platforms have eased presentations and presented concepts in new and innovative ways. 

Another example is broadcasting a runway show to your audience over the internet. 


Credit Fashionsnoops




#5 Key Spring 2015 Color Trend



Color Trends For Spring 2015

Research shows that colors for spring 2015 include bright, cool hues, and Nature's Neutrals with a pop!

Here are some photos from Milan Fashion Week 2015!!
Pastel and light shades are delicate, feminine, and bring clients the feeling of spring. When applying these trends to retail we can see that they are used to help customers relax, feel romantic, and sells to women and girls.







Credit : WGSN

Tuesday, March 3, 2015

#4 In the Know: Fashion Language


Be 'in the know' with the best
Fashion Language

A look into currently used fashion language.


"The brand/celebrity equation has had its ups and downs — once upon a time, a single brand could dominate awards nights, outfitting multiple stars and making a major splash (Armani, anyone?), a situation that gave way to the one-brand, one-woman approach."

In this article I am exploring the 'in the know' fashion language used by one of the most current director in fashion, Vanessa Friedman. Vanessa is a Fashion Director and the Chief Fashion critic at The New York Times, she graduated from Princeton University and was first published in the New Yorker in 1998. She had previously worked for The Economist, Elle, and wrote freelance for Entertainment Weekly, Vogue, and Vanity Fair.




Vanessa uses the same current language used by professionals in the industry can be categorized by Silhouette, Design/Details, Color, Fabric, and Creative "Jargon". 



Silhouette:
  • Gown
  • Strapless
  • A-Line
  • Bomber
  • Long Lines
  • Jumpsuit


Design/Details:
  • Sheer lace
  • Leather
  • Sheer ribbon
  • Geometric


Color:
  • Arctic White
  • Faded Blue
  • Cherry Red


Fabric:
  • Sheer
  • Lace
  • Fuzzy
  • Soft
  • Blue plaid


Creative "Jargon":
  • rock n roll edge
  • elegance
  • unbecoming